Facebook marketing is the way of the future. If you want your business to succeed, you need to master it. If you aren’t Facebook savvy, don’t be afraid. Facebook isn’t hard to use, and the potential return on the time you invest is infinite. Read on to learn exactly what you need to do.
Marketing through the use of Facebook tabs is an easy and efficient way to get the word out. Why not create a “Promotions” tab and highlight items you have on sale, coupons you’ve made available or even contests you’re running. It’s a great way to allow your followers to easily keep up with what’s going on.
Be a clearinghouse
Your Facebook page should be a clearinghouse that makes it easy for followers and visitors to find your other online presences. If your site has a blog, include a summary and then link the posts automatically via your Facebook. It’s also possible to rig it so that any time you post a tweet, it is immediately posted to your Facebook wall.
Answer questions and comments quickly. Show your gratitude to followers for contacting you, and try to provide as much helpful information as you can. If applicable, send a link to a pertinent article on your site.
Custom tabs on Facebook page
Make custom tabs on your Facebook page. You will automatically have a few tabs set up for you when you first create your page, but it is possible to get creative and add in a few of your own. For instance, think about including a tab that has links to information that you find valuable.
You should be feeling a lot more confident now about your ability to use Facebook for marketing purposes. After reading this article, you now know that Facebook isn’t a big, scary monster — in fact, it’s easy to use! Choose at least one thing to do every day so you can jump-start your marketing campaign.